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Gearing up for the Galway Races 2023!

As Ireland’s largest horse racing festival fast approaches, the Bathshack team is busy getting ready for the second year of our sponsorship deal with the Galway Races Summer Festival.

Our sponsored race for 2023 is once again the Bathshack Maiden Race of €17,000 for three-year-olds and up, which will take place on the track at 3.40pm during The Weekender (Saturday, August 5). Races kick off at 1.55pm, with the Bathshack Maiden Race the fourth of the day. The winner will subsequently be presented with a trophy from our Head of Operations, Connor Dunlop.

Galway Races Chief Executive, Michael Moloney, pictured with Bathshack’s Marketing and E-commerce Manager, Lorraine Kelly and jockey, Derek O’Connor.

“We’re delighted to be back at the Galway Races this year,” said Lorraine Kelly, Bathshack’s Marketing and E-commerce Manager. “Last year’s event was a great success and we can’t wait to show you all what we have in store for this one. The Galway Races is a well-known event throughout Ireland and see many traveling from all over to enjoy the day. Events like this are great for business as it allows us to expand our awareness within more areas in Ireland.”

The Galway Races Summer Festival 2023 runs from July 31 until Sunday, August 6 and features a range of activities alongside the main racing events. These include a Country Music Day and Ladies’ Day, with lots of hospitality options, competitions and other fun things to do.

Amongst these will be a number of Bathshack activities for visitors to enjoy, including our King and Queen of the Throne competition. With hundreds of Euros’ worth of prizes to be won, participants will have to aim well and attempt to throw a Bathshack duck into one of our waiting toilets … If they do, a reward will be forthcoming!

Meanwhile, our TikTok Spot will encourage Galway Races’ guests to have some fun with selfies in front of our pop-up banner for the festival – hopefully tagging us with their efforts afterwards. They’ll also have the opportunity to take part in a Stack the Toilet Roll Challenge, where their task will be to build the tallest tower of toilet roll within a specified timeframe.

Jockey, Derek O’Connor, relaxes in a Bathshack tub ahead of the Galway Races Summer Festival.

Chief Executive of Galway Racecourse, Michael Moloney said, “We’re delighted to welcome Bathshack on board for the Summer Festival. Bathshack has a thriving online business, with eight showrooms here in Ireland – and they’re expanding here further. The Galway Races presents many great opportunities for sponsors to engage with a large audience and we look forward to working with the team at Bathshack on making their sponsoring a great success.”

In addition to all of the above, Bathshack’s mascot, Tubs, will also be on hand throughout Saturday to meet and greet visitors – and may even take part in an interview or two. There are also reports that Tubs will be joined by a certain Mr Horse and, of course, there will be lots of interaction with fellow sponsors and businesses who are also attending on the day.

All in all, it looks set to be a great day at the races for Bathshack, so fingers crossed the weather holds and that we get lots of great content!